Executive search to find a Head of New Proposition Development - for a division of a large insurance company
The business problem
A division of a large insurance company had a growth problem:
The solution was to hire someone with a strategic marketing and product innovation background.
Someone that could devise new products that would complement the existing product range, so they could be sold within the existing business structure, and using the existing route to market.
There was no-one in the business that had this skill set, so a new person had to be found.
A difficult skill set to find.
How I found the candidate
Strategic marketing and product innovation is a rare skill set.
The target candidate would be found in the marketing or strategy departments of other financial services firms, or marketing consulting firms, or in a small number of niche innovation consulting firms.
What was the business impact?
A range of new products introduced – enabling the business to grow, and significant addition to the bottom line.
Client reference from the Marketing Director:
“We retained Jonathan Ross to source candidates for a Head of New Proposition Development role. This was a critical role and needed a specific skill set, which traditional methods proved unsuccessful and I was delighted that the first candidate that Jonathan submitted was a perfect fit. A very successful conclusion to a critical brief.”